Friday, April 20, 2007

Revolution Health launches!

Three months after the initial beta release, Revolution Health launched yesterday to much fanfare and celebration. Yours truly is privileged enough along with 280 or so other employees to be a part of this incredible startup. To celebrate, the company rented out the Beacon Hotel just down the street and provided an open bar and appetizers. For some, it seemed like it was the first of the outside world they'd seen in several weeks after having worked furiously to get the site ready for launch.

Though I wasn't locked away I was working some pretty heavy hours to make sure that our group's section of the site was working seamlessly. It feels a bit strange to finally be on the other side of it all, as if we've stepped through some sort of door. One thing's for sure, there is no going back. From here on out, the health industry is going to wake up and listen and not just to us, but to consumers as well.

Our competition seems to be taking the hint. From imitating our look and feel (it's the sincerest form of flattery, right?) to adding a 'community' section, they are doing their best to keep up. Coincidentally enough, on the day of our launch they fired their CTO. Some people have theorized as to whether this was a signal to us but there's no way to be sure.

What is certain though is that we only needed to do something disruptive in either health care or technology to be revolutionary but we have instead chosen to take on both fronts. A brand-new approach to health care combined with the amazing Ruby on Rails framework means that we will be that much harder to beat. Let the race begin.

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